Double the Dose: Chocolate and Caffeine in One Handy Candy Bar
As reported on the sugarily reliable Junk Food and Candy blogs, Snickers has recently released a limited edition candy bar, the Snickers Charged, which contains both chocolate and 60 milligrams of caffeine (which is just below the caffeine kick from a regular 8-ounce cup of coffee and above the caffeine of a normal soda--it also has taurine and other B vitamins, which increase the boost in theory. Or make it “healthy”). According to the company, this means that “the post-lunch, pre-dinner hour between two and three p.m. [is] the Snickers Charged Re-Power Hour.” Doesn’t that vaguely sound like an hour of kids cartoons where the superheroes are candy-based (ala the Simpsons’ “Quick Energy Choco Bot Hour”)? The company also asserts that the bar is designed to “meet consumer needs and help millions of Americans take back their energy-zapped afternoons.” I suppose it’s possible that some tired souls need a combination of chocolate and caffeine to make it through the day, but really, isn’t a mid-afternoon Martini enough anymore?
--A.J. Rathbun
Erin on February 07, 2008 at 04:53 PM
Eeee... what will the taurine do to the taste of the rest of it? The caffeine I'm totally into, but the taurine makes me wary... :)
Ferrero Rocher philippines on May 18, 2010 at 07:10 PM
Thank you so much for this wealth of information since I am chocolate addicted its good to me that I found your blog. :)
vee